Pensacola-based branding firm idgroup announced The Global Corner as this year’s recipient of its “Brand on Us,” a rebranding initiative that provides more than $150,000 in branding and marketing services to local non-profit organizations.
Runners-up for the award included Milk & Honey and Pensacola United Methodist Community Ministry. Global Corner will mark the sixth recipient of the award since the program began in 2013.
The Global Corner is an international learning center founded by former teacher, air wing commander, and recently appointed Escambia County School Board member Lee Hansen. The organization serves to introduce children of Northwest Florida to the languages, customs, and cultures of people around the world by offering fully immersive educational curriculum and courses via in-school programs, summer camp programs, and after-school language programs.
“We are so incredibly thrilled at the opportunity to be selected as this year’s Brand on Us recipient,” said Executive Director, Vanessa Mayes. “Through this process, we’ll be able to better shape and tell our story to the community about the need for expanding our children’s perception of the world and all its incredibly rich cultures.”
idgroup, who leads the development of the Initiative, along with its network of partners will begin work in March, with an official launch slated for October 2018.
Since its inception in 2013, Brand on Us has impacted area non-profits to the tune of more than $800,000. Past winners of the Brand on Us initiative include Pensacola Humane Society, Chain Reaction, Pensacola Sports, Autism Pensacola, and Martha’s Vineyard: The Family House.